Swot analyza eset4/2/2023 ![]() ![]() Its heavy dependence on coffee beans, which is the key input, keeps its profitability vulnerable to the price volatility of coffee beans.On the back of its commendable size and high sales volume, the company can price its products even for the middle-income group, which forms a huge portion of the consumer segment. It is one of the largest coffeehouses globally.The company enjoys great brand recall value among its consumers, who perceive its products offerings to be of excellent quality at a reasonable price.It has strong brand equity, which is valued at more than $44 billion.It has claimed the position of the global leader in coffee and beverage retailing on the back of stellar financial performance.Digital Marketing Tools and Advanced (34+).Strategic Marketing vs Tactical Marketing.How to gain success with Crowd Sourcing?.Advantages and Disadvantages of Pricing Software. ![]()
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